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Connection campaigns let you turn cold outreach into a warm conversation in two automated steps. Vosen sends a connection request to each lead on your behalf. The instant that lead accepts, Vosen fires a personalised AI voice note — no manual follow-up, no missed timing, no delay. The result is an opening message that lands while your name is still fresh in the lead’s mind.
Connection campaigns are available on the Scale plan only. On Free and Pro plans, use a standard Voice Note Campaign to reach existing connections or CSV-uploaded leads. Upgrade to Scale →

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How connection campaigns work

When you launch a connection campaign, Vosen works in two stages:
  1. Connection request — Vosen sends a LinkedIn connection request to each lead, optionally including a short personalised note you write in advance.
  2. Automatic voice note on accept — The moment a lead accepts your request, Vosen immediately sends them a personalised voice note cloned from your voice, scripted by AI using their name, company, and job title.
This two-step sequence keeps your outreach feeling human and timely. Because the voice note arrives right after acceptance, it reads as a genuine “thanks for connecting” — not a blast that went out days later.

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Setting up a connection campaign

1

Create a new campaign

Go to Campaigns in the sidebar and click New campaign. Give your campaign a clear name so you can identify it later (e.g. “Q3 SaaS VPs — Connection”).
2

Select "Connection campaign" as the type

On the campaign type screen, choose Connection campaign. This activates the two-stage send flow and unlocks the connection message editor.
3

Add leads

Add your target audience using CSV upload or LinkedIn search. Each lead requires a first name, last name, and LinkedIn URL at minimum. Company and job title enrich the voice note script.
4

Customise your connection message (optional)

Write a short note to accompany the connection request — up to 300 characters. You can use merge tags like {first_name} to personalise it. This step is optional; LinkedIn allows blank connection requests, but a brief note typically improves acceptance rates.
5

Preview voice note scripts

Vosen generates a personalised voice note script for every lead. Review them in the preview panel, edit any you want to adjust, and approve the list before you go live.
6

Launch

Click Launch campaign. Vosen begins sending connection requests within your daily limit. Voice notes fire automatically as each lead accepts — you don’t need to do anything else.

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Tips for connection campaigns

  • Personalise your connection message. Even a single sentence referencing the lead’s role or company (“I’d love to connect — I work with a lot of s in the space”) meaningfully improves acceptance rates.
  • Keep voice note scripts brief and friendly. Aim for 15–25 seconds. The goal is to open a conversation, not deliver a pitch. Your cloned voice does the heavy lifting — let it feel natural.
  • Monitor your acceptance rate. Track how many leads accept your request in the campaign dashboard. A low rate is a signal to revisit your connection message or refine your targeting.
  • Respect daily limits. Scale plan sends are unlimited, but spacing requests over time keeps your LinkedIn activity looking organic and protects your account standing.
Pair a connection campaign with reply tracking in the Vosen CRM. When a lead replies to your voice note, you’ll see it flagged instantly — so you can follow up while the conversation is hot. Learn about CRM reply tracking →